All proceeds from Pawject Runway benefit BARCS, Maryland's largest open-admission shelter, and Show Your Soft Side, the anti-abuse campaign that started in Baltimore.

Baltimore Animal Rescue and Care Shelter (BARCS)

Each year, 11,000-12,000 unwanted, abused and stray animals enter the doors of the Baltimore Animal Rescue and Care Shelter (BARCS): dogs, cats, kittens, puppies and even wildlife and exotic animals. BARCS is a nonprofit, 501(c)3 organization operating Maryland’s largest open-admission animal shelter and pet adoption center nestled in downtown Baltimore's Federal Hill neighborhood.

Show Your Soft Side

Show Your Soft Side is a public service campaign that was created to change the mindset of young people who all too often view the maiming and torturing of defenseless cats and dogs as a sign of “toughness” or “manhood.” The campaign’s message that compassion toward animals is a strength, not a weakness, is one that, overnight, struck a nerve with old and young alike. Today, Show Your Soft Side uses its reach and resources to build a better world for animals and, in doing so, build better adults.